{"id":767,"date":"2024-05-24T16:40:29","date_gmt":"2024-05-24T14:40:29","guid":{"rendered":"https:\/\/mercantieviaggiatori.it\/about-us\/"},"modified":"2024-07-05T01:00:45","modified_gmt":"2024-07-04T23:00:45","slug":"about-us","status":"publish","type":"page","link":"https:\/\/mercantieviaggiatori.it\/en\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"767\" class=\"elementor elementor-767 elementor-570\">\n\t\t\t\t<div class=\"elementor-element elementor-element-434fa0d2 e-con-full e-flex e-con e-parent\" data-id=\"434fa0d2\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-75d908bd animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"75d908bd\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">WHO WE ARE.<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4817f57b animated-slow elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4817f57b\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">MERCANTI E VIAGGIATORI<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50999678 elementor-align-center animated-slow elementor-invisible elementor-widget elementor-widget-button\" data-id=\"50999678\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:400}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/mercanti.beddy.io?lang=it\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book Now!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29e3b070 e-con-full e-flex e-con e-parent\" data-id=\"29e3b070\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5edfa16b elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"5edfa16b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>THE STORY OF THESE ROOMS BEGINS A LONG TIME AGO&#8230;<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9eff8e4 e-con-full e-flex e-con e-child\" data-id=\"9eff8e4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-991bf07 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"991bf07\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">It begins from the walls of the historic building that host them at via dei Mercanti 1. The plaque above the front door reminds us that the building belonged to the Fontanella family and that Marianna, the future Mother of the Angels, was born here in 1661\u2026<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-895c3fd e-flex e-con-boxed e-con e-parent\" data-id=\"895c3fd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c7e835a e-con-full e-flex e-con e-child\" data-id=\"c7e835a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-faef712 elementor-widget elementor-widget-image\" data-id=\"faef712\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"769\" src=\"https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050462-1024x769.jpg\" class=\"attachment-large size-large wp-image-844\" alt=\"borgo mercanti e viaggiatori centro di Torino\" srcset=\"https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050462-1024x769.jpg 1024w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050462-300x225.jpg 300w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050462-768x577.jpg 768w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050462-1536x1153.jpg 1536w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050462-2048x1538.jpg 2048w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050462-600x451.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e00f05 e-con-full e-flex e-con e-child\" data-id=\"1e00f05\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9de3a01 e-con-full e-flex e-con e-child\" data-id=\"9de3a01\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bcbf347 elementor-widget elementor-widget-heading\" data-id=\"bcbf347\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">I MERCANTI - A MAGICAL AND TIMELESS QUARTER\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abfe991 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"abfe991\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The banner at the entrance to Via dei Mercanti tells us that we are in the Contrada dei Guardinfanti (Quarter of the Farthingales), enclosed between Via Barbaroux, Via Stampatori, Via Santa Maria and Via dei Mercanti.<\/p>\n<p>Here the cumbersome bell-shaped frames that were used to maintain the puffy shape of the skirts were once made: the \u201cinfant guards\u201d, in fact; initially worn &#8211; it is said &#8211; to protect the infant carried in the womb, then only for fashion.<\/p>\n<p>Silent and narrow, the streets of the Contrada dei Guardinfanti are custodians of intriguing stories and legends, and mysterious corners. The commercial and artisan tradition &#8211; Via Mercanti (Merchant Street) and Via Stampatori (Printer Street) still retain the name of the activities that took place here &#8211; is today carried on by charming little shops selling jewellery and antique objects, greengrocers, silversmiths and art galleries.<\/p>\n<p>The modernization works carried out under the Savoy kings starting from the seventeenth century led to the &#8220;straightening&#8221; of the then Contrada Dora Grossa &#8211; the decumanus maximus of the Roman city of Augusta Taurinorum, current Via Garibaldi: the facades of the buildings facing the street were brought into line with the Baroque standards of the time, but the maze of ancient side streets &#8211; which escaped those works &#8211; retain intact their magical medieval atmosphere and, after the renovation which began in the 1970s, have returned to attracting Turin residents and visitors.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8f34a34 e-flex e-con-boxed e-con e-parent\" data-id=\"8f34a34\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5ccf93 elementor-hidden-desktop elementor-widget elementor-widget-image\" data-id=\"f5ccf93\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"769\" height=\"1024\" src=\"https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-769x1024.jpg\" class=\"attachment-large size-large wp-image-841\" alt=\"\" srcset=\"https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-769x1024.jpg 769w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-225x300.jpg 225w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-768x1023.jpg 768w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-1153x1536.jpg 1153w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-1538x2048.jpg 1538w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-600x799.jpg 600w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-scaled.jpg 1922w\" sizes=\"(max-width: 769px) 100vw, 769px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d6a165c e-con-full e-flex e-con e-child\" data-id=\"d6a165c\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7169885 e-con-full e-flex e-con e-child\" data-id=\"7169885\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f1adc2 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3f1adc2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>And it is this building in this ancient quarters that my paternal grandfather had chosen as the last location of his studio, in the seventies: a large space made up of the current 2 apartments.<\/p>\n<p>Also my grandfather\u2019s is a long little story, which begins in Sicily, where he was born. In the 1920s, at the age of twenty, he decided to leave the printing house where he worked and undertook the journey to northern Italy; he made his father promise that they would join him in Turin as soon as he settled down. And my great-grandfather promised, even if reluctantly.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b05bcda e-con-full e-flex e-con e-child\" data-id=\"b05bcda\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e1248ed elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"e1248ed\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"769\" height=\"1024\" src=\"https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-769x1024.jpg\" class=\"attachment-large size-large wp-image-841\" alt=\"\" srcset=\"https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-769x1024.jpg 769w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-225x300.jpg 225w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-768x1023.jpg 768w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-1153x1536.jpg 1153w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-1538x2048.jpg 1538w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-600x799.jpg 600w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/1050458-scaled.jpg 1922w\" sizes=\"(max-width: 769px) 100vw, 769px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-41eb2e3 e-flex e-con-boxed e-con e-parent\" data-id=\"41eb2e3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a3737a0 e-con-full e-flex e-con e-child\" data-id=\"a3737a0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-be2c38b elementor-widget elementor-widget-image\" data-id=\"be2c38b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"333\" height=\"500\" src=\"https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/studio-contabile-consulente-lavoro-Torre-Pellice.png\" class=\"attachment-large size-large wp-image-800\" alt=\"\" srcset=\"https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/studio-contabile-consulente-lavoro-Torre-Pellice.png 333w, https:\/\/mercantieviaggiatori.it\/wp-content\/uploads\/2024\/06\/studio-contabile-consulente-lavoro-Torre-Pellice-200x300.png 200w\" sizes=\"(max-width: 333px) 100vw, 333px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e5d923f e-con-full e-flex e-con e-child\" data-id=\"e5d923f\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-43ff423 e-con-full e-flex e-con e-child\" data-id=\"43ff423\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b383d9e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"b383d9e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Unfortunately for him, his fearless and determined son managed to &#8220;settle down&#8221;. He arrived in Turin and began working in a customs office; it didn\u2019t take him long to meet a beautiful girl from Turin and marry her. His father couldn\u2019t but reach him, because &#8220;a promise you made &#8211; like a stone you threw &#8211; doesn&#8217;t go back &#8220;.<\/p>\n<p>My grandfather was still not satisfied: he studied, graduated, and in the 1950s opened an accounting firm.<\/p>\n<p>His son &#8211; my father &#8211; and later on one of my sisters, would take over his thriving studio and continue its activity in Turin and in a valley in the province of Turin.<\/p>\n<p>I for my part inherited the taste for adventure and travel from that grandfather. Following this inclination, I transformed his studio into two homes that offer refreshment to the Merchants and Travellers who choose to spend a night here.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5353e2c e-con-full e-flex e-con e-parent\" data-id=\"5353e2c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bb24cdd elementor-widget elementor-widget-heading\" data-id=\"bb24cdd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">HAVE A NICE STAY!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe954cd elementor-align-center animated-slow elementor-invisible elementor-widget elementor-widget-button\" data-id=\"fe954cd\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:400}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/mercanti.beddy.io?lang=it\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book now!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>WHO WE ARE. MERCANTI E VIAGGIATORI Book Now! THE STORY OF THESE ROOMS BEGINS A LONG TIME AGO&#8230; It begins from the walls of the historic building that host them at via dei Mercanti 1. The plaque above the front door reminds us that the building belonged to the Fontanella family and that Marianna, the &#8230;<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"om_disable_all_campaigns":false,"footnotes":""},"class_list":["post-767","page","type-page","status-publish","hentry"],"aioseo_notices":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/mercantieviaggiatori.it\/en\/wp-json\/wp\/v2\/pages\/767","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mercantieviaggiatori.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mercantieviaggiatori.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mercantieviaggiatori.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/mercantieviaggiatori.it\/en\/wp-json\/wp\/v2\/comments?post=767"}],"version-history":[{"count":27,"href":"https:\/\/mercantieviaggiatori.it\/en\/wp-json\/wp\/v2\/pages\/767\/revisions"}],"predecessor-version":[{"id":1332,"href":"https:\/\/mercantieviaggiatori.it\/en\/wp-json\/wp\/v2\/pages\/767\/revisions\/1332"}],"wp:attachment":[{"href":"https:\/\/mercantieviaggiatori.it\/en\/wp-json\/wp\/v2\/media?parent=767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}